In the essence of the urban griots that came before him, such as Marvin Gaye on “What’s Going On” or Donny Hathaway’s “Someday We’ll All Be Free”, Rasheed Chappell graphically describe the times we’re living in. Hip Hop was the tool of the voiceless to build self esteem, communities and create awareness, it’s essence is on full display as Chappell uses his platform to shine light on the recent and on going tragedies plaguing the black community and society at large.

Buckwild’s production uses driving horns and drums as if to sound the alarm and wake up the masses so what’s being said is heard. Your head is already nodding before you realize your being informed. the message is delivered like a Panther Party Minister of Information, non preachy and direct to the people and to the point.

The revolution has been televised.

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Credits:
Artist: Rasheed Chappell
Title: Mass Media
Producer: Buckwild
Director: Trevor Lang
Release: Sinners & Saints (LP)
Label: Get On Down
Release Date: Nov 20, 2020