This little number is about those holiday toy catalogues that teased, tempted and inspired generations of playful minds.

Once upon a time and once a year, magical mags of marketing merriment would march into the mailboxes of toy-loving kids around the globe. Even though they were designed to sell product, these books of wishes became fuel for the playful imaginations, dreams and creativity of youth everywhere. This song is dedicated to every kid, young and old, who still gets a kick out of looking at pictures of toys (and of course playing with them!). Enjoy.