Directed by Stoke native and Murdoc Niccals’ acolyte Raoul Skinbeck, the Strobelite video features Peven Everett along with band members 2D, Noodle, Murdoc and Russel Hobbs smashing it on a night out at an infamous London hotspot.

Skinbeck, a longtime acquaintance of Niccals, has a long and illustrious career in producing TV ads for a local double glazing company based in Stoke on Trent and Murdoc thought he’d be rather good at making pop videos.

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