After a meteoric rise in Australia, selling out venues across the country and garnering praise from taste-making radio station, Triple J, Adelaide emcee Allday is quickly garnering a name for himself in the United States.

The now Melbourne based act arrives today with his new song, “Sides feat. Nyne” on Mass Appeal. In a conversation with Mass Appeal, Allday explains what “sides” he’s referring to- “I’m talking about being loyal to the people who have always been there for me. The friends who I grew up with and the friends who have my best interests at heart, no matter how crazy or stupid they may be. It’s also about staying true to myself, and not forgetting the type of person I want to be.”

“Sides feat. Nyne” is the highly anticipated follow up to Allday’s debut LP Startup Cult, released in September 2015 via Wind-up Records. The LP drew attention from the likes of Rolling Stone, Paper Magazine, i-D, NYLON, AV Club and more. “Sides” had it’s first spin in the States by none other than Sway In The Morning, who had Allday into his studios on his last New York visit.

Mixed by Rob Kinelski (Big Sean), mastered by Chris Athens (Drake, ILoveMakonnen, Rick Ross, Meek Mill, DJ Khaled, PartyNextDoor, Childish Gambino), and of course, co-produced by fellow Melbourne-based act, Nyne (recently collaborated OVO producer/writer Sevn Thomas (Rihanna – “Work”, Drake – “Pop Style”), the bass-heavy track will be available to purchase on Friday, July 22.

@alldaychubbyboy