Jordan Bratton is back with a long-awaited visual for his song “Frank”. The lo-fi video is directed by Gucci fashion collaborator Trouble Andrew, and brings a raw, VHS, downtown art film aesthetic to a conversational song. “Frank” will be included in Jordan Bratton’s upcoming project due out this spring.

“This video is what I think relationships are. The concept was initially going to be for a totally different song, and we switched it out to ‘Frank’ literally the day before we shot. It seemed like a much better fit and looking back, I’m very happy we did” – Jordan Bratton

iTunes: YOUTH – Jordan Bratton

[i-D]